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Latest Resources
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Excerpt: Howie Schwartz on Google 2.0 and Universal Search
Howie Schwartz on Google 2.0: Howie revealed yesterday that over the last two years, he has moved from paying $38,000 per month on Google Adwords, and a super network of over 20,000 domain names, to “FREE”, using Social Media and Web 2.0 (and organic search). Even his hosting is now largely web 2.0 hosted. Web [...]
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Extract: The Pheonix of business acumen
When we talk about our marketing concepts in our business plan, we are often quick to include demographics and territories. And certainly identifying with our customers is a seminal part of marketing. But there are far more important metrics to balance our marketing against. With Web2.0 and newer Internet technologies like Web3Point8, gauges like sex, [...]
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Excerpt: The magic bullet of PPC
There’s been so much advice about PPC recently, and it is all wrong. Google seem to keep changing the rules and people keep coming up with great new theories about what the new magic bullet of PPC is. But what people don’t seem tobe grasping, is that while the rules for calculations may change, the [...]
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Excerpt: The moving goal posts of inspiration
a manic day of information overload and people moving the goal posts…
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…the new threats and opportunities are and how I foresee playing the NEW game… -
Excerpt: Monetise your video directly and save $50
It was bound to happen. First we had link through URLs on videos, now we have
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Excerpt: How to fight the PLF back lash
Furony.com it was Frank Kern who first proposed how to fight the oncoming backlacsh to Product Launch Formula… So whether you are one of the PFL gang, or arguably worse, not one of the PLF gang, what are you gong to do about the onslaught of product launches messing with your market?
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